Published January 2, 2026

2026 Real Estate Goals in Rochester & the Finger Lakes? Have a Friend on Your Side

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Written by The Friend Team

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A new year is the perfect time to set goals — and for many in Rochester and the Finger Lakes, real estate is part of that picture. Whether you’re thinking about buying your first home, selling a longtime property, upsizing, downsizing, or simply planning ahead, having the right guidance makes all the difference.

That’s where The Friend Team comes in.

Over the past 14+ years, our team has had the privilege of helping 2,000+ families buy and sell homes throughout Monroe and Ontario Counties and the greater Finger Lakes region. With more than $475 million in real estate sold and 600+ five-star reviews, we’re proud of what we’ve accomplished — but even more proud of the trust our community places in us.

What Makes The Friend Team Different?

Real estate isn’t just about transactions — it’s about education, timing, and confidence. Our approach is built around helping clients feel informed and supported at every stage.

Here’s what that looks like in practice:

  • Clear, honest education so you understand your options

  • Strategic planning tailored to your timeline, budget, and goals

  • Strong advocacy from the first conversation through closing day

  • Local expertise rooted in the Rochester and Finger Lakes markets

We don’t believe in pressure or guesswork. We believe in helping you make smart decisions — whether you’re ready to move now or just starting to think about the future.

How We Can Help With Your 2026 Real Estate Goals

Not every goal looks the same. In 2026, we’re helping clients with:

  • First-time home purchases

  • Move-up and downsizing plans

  • Relocations into or within the Finger Lakes

  • Investment and long-term wealth planning

  • Market education and home value check-ins

Even if buying or selling is months (or years) away, having a plan early gives you options — and peace of mind.

Looking Ahead to 2026

As we step into a new year, our commitment remains the same: to serve our community with care, expertise, and integrity. If real estate is part of your 2026 goals, we’d love to help you map out the path forward.

📍 Serving Rochester, the Finger Lakes, Monroe County & Ontario County
✨ Have a Friend on Your Side — today, and all year long

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